Mark Nakano of NAGRA | Interview snippets from NAB BuZZ 2018 podcasts with Larry Jordan
Larry Jordan: That is so cool. So that all the studio has to do is keep an eye on pirated versions and take the pir‚Ää‚Äî‚Ääbut that doesn‚Äôt tell you who camcorded it. Does it?
Mark Nakano: No, it just tells you where it came from. So then they can take actions like maybe talking to the movie theatre chain, helping to beef up their security, giving them hints and tips on how to prevent this from happening but in the case of like screeners or just like I said in the pre-release workflow, they actually watermark either who gets it, like who the screener went to or which company they sent their product to go finish.
LJ: Well, I get tons of screeners in a world season, and they all have the warning that says this is watermarked and we will steal your children if you sell this. So the watermark is specific to the individual?
MN: Yes. It‚Äôs easy the individual or sometimes if it‚Äôs a press watermark, it‚Äôll just be to that company like some magazine or somebody that‚Äôs reviewing the movie.
To read and hear more of this 2018 NAB BuZZ podcast, go to the Simon Says media player here.
Note: all podcast content, including the transcripts, are owned by and are the copyright of Digital Production BuZZ.
About Larry Jordan/Digital Production BuZZ
Larry Jordan is a 50-year veteran of media. Throughout his career, he has edited, produced, and directed at the local and network TV levels, and he‚Äôs done extensive work with corporate training videos. He started his namesake website, larryjordan.com, in 2003 and began using his extensive industry knowledge to educate current and aspiring media professionals. He has authored nine books and thousands of how-to articles on both production and post-production.
Digital Production BuZZ is a weekly podcast that focuses on the latest trends and advancements in media technology and also shines a light on the industry‚Äôs leading innovators.
To learn more about Digital Production BuZZ and Larry Jordan, head here.