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Ralph Hogan of IEEE Broadcast Technology Society | Interview snippets from NAB BuZZ 2018 podcasts

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Larry Jordan: We're sitting at NAB, which is, I would say, the heart of broadcast technology today, and we're in a booth on connected media where everybody is getting their information via ethernet and over the Internet. One could argue that broadcast is not particularly useful these days. How would you counter that argument?

Ralph Hogan: Define broadcast.

LJ: Over the air transmission.

RH: Okay, well that's different from broadcast.

LJ: How would you differentiate?

RH: Broadcast is the distribution from one to many. Now, it doesn't say it has to be RF. You could do it over IP, you could do it in any other distribution method, even Bluetooth.

LJ: So, we can consider our podcast to be broadcast?

RH: In a broad definition, yes. Most people think of broadcasters, traditional broadcasters, as a transmitter large power or high power and just peaching to a local area, but because of the technology changes, we are now basically not limited to a local community. Broadcasters have web streaming sites for their content and the content goes worldwide. So, it's still distribution one to many.

To read and hear more of this 2018 NAB BuZZ podcast, go to the Simon Says media player here.

Note: all podcast content, including the transcripts, are owned by and are the copyright of Digital Production BuZZ.

About Larry Jordan/Digital Production BuZZ

Larry Jordan is a 50-year veteran of media. Throughout his career, he has edited, produced, and directed at the local and network TV levels, and he's done extensive work with corporate training videos. He started his namesake website, larryjordan.com, in 2003 and began using his extensive industry knowledge to educate current and aspiring media professionals. He has authored nine books and thousands of how-to articles on both production and post-production.

Digital Production BuZZ is a weekly podcast that focuses on the latest trends and advancements in media technology and also shines a light on the industry's leading innovators.

To learn more about Digital Production BuZZ and Larry Jordan, head here.